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| home | join | contact | cle | sections | calendar | search | updated: January 2, 2008 | |
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| Boston Bar Association | |
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| cle homepage > referral marketing: the key to a profitable practice | |
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Referral Marketing: The Key to a Profitable Practice Thursday, March 29, 2007 Sponsors Whether you have been in practice for years or are just starting out on your own, referrals are the most cost-effective way to grow your practice. Attend this program to learn how to create a steady flow of repeat as well as new business, rapidly grow your practice and increase your profit. This program will focus specifically on the needs unique to solo and small firm attorneys who do not have access to large marketing budgets or marketing staff. Attendees will have a valuable opportunity to get workable, practical answers to their questions about referrals: how to become referral worthy, who to ask for referrals, how to ask for referrals, and what to do when you receive a referral. Joseph A. Hernandez, of Referrals to Riches, Inc. will demonstrate the steps involved in implementing your own Referral Generation System customized to your unique practice. He will also provide insight on business management practices through specific case studies or “hot seats.” Topics will include:
Joe Hernandez teaches Attorneys how to use Referral Marketing to jumpstart their Law Practice. By conducting interviews of Professionals across a wide range of industries, Joe was able to take the best business building secrets from each and has created a Referral Marketing System that he has refined for Attorneys.
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