In every business and profession, there are natural born sellers. There
are even some attorneys who are natural born sellers. In general, however,
law tends to attract people who are more risk averse. Most of us went to
law school to become a professional, not to become a salesman. In short,
selling is difficult for many lawyers.
At this lunchtime program, Stephen Seckler will lead a discussion of why
selling is so difficult for many attorneys. He will then offer some
specific strategies for helping you to overcome your own resistance. He
will teach you techniques that have helped his clients to improve their overall
marketing and increase their sales. There will be ample time for
discussion so come with your questions.